About

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My Name is Adaora Mbelu …

I am a Bright Light, Dreamterpreter, and Purpose Driver. I am a Director at Trellis Group (@trellisgroupco), a brand development and experiential marketing company. I am also the author of “This Thing Called Purpose”, a book that helps people understand the true essence of living with and through purpose. Prior to starting Trellis, I worked as content director on the United Nations World Tourism Conference, Nigeria Centenary Awards, and International Conference On Peace & Security. I was also the project manager for Freemantle Licensed TV Shows, Nigerian Idol and Nigeria’s Got Talent, where I was responsible for managing the business, brand, and production of the shows. I was also the Corporate Communications Manager for OSMI during the 2010 World Cup managing all communications on the broadcast rights for Nigeria.

Prior to moving to Nigeria, I worked as a Credit Analyst at Citigroup, where I received awards for outstanding sales, and team spirit. In 2017, I was mentioned in Entrepreneur Magazine’s “11 Africans that are changing the business landscape in Africa.” I was also Nominated in the “Entrepreneur Of The Year” and “Prize For Media Enterprise” Categories of the Future Awards Africa. I have been featured among Nigeria’s Under 40 CEO’s, and Top 30 Under 30, and most recently my Alumni university’s magazine “The Northern”.

Aside from my academic and professional accomplishments, I have a super-passion for community development. I am the founder of Socially Africa (@sociallyafrica), a foundation that gives back to the community through several initiatives.

One of my philosophies is the importance of living a purpose driven life, and using as many of my gifts as possible. As a result, I find several mediums to express my purpose. I run a mentorship group called “The Dreamterpreters Mentorship Group”, and I love to teach and share experiences via my community. I am an Actor, Poet, and Rapper, who expresses herself through a part of me that I call LUMINA. Two things you should do after reading this - Follow me on Instagram @ahdora.lumina, and subscribe to my newsletter, LUMINATION.